WOW
What an exciting start to our Volkswagen project. Yesterday we had the privilege of becoming part of the Volkswagen group as the company set each year group a project question to answer!
In year 5 our project is:
How can we rebrand the Volkswagen Beetle to make it popular in 2014?
To ignite our project we have had several exciting activities going on. First of all, the playground became a car park when Volkswagen kindly bought along some of their cars and vans for us to look at! This included an electric Golf, Audi’s, VW Scirocco, campervans and most excitingly a 1970’s VW Beetle! We enjoyed climbing over the cars, playing the stereos really loud and beeping the horns! The most popular car was definitely the campervan which even had a bed in it!
Today the excitement continued as Year 5 were visited by an experienced member of the Volkswagen team. We looked at the history of Volkswagen and the history of the Beetle, we asked our expert lots of interesting questions to grow our learning and understanding of the Beetle, how and why it began being produced and why it was such a popular car. The knowledge and expertise we have gathered today will be extremely useful as we plan our re-branding of the beetle.
And finally, we also got the opportunity to explore breakdown vehicles as we were visited by the AA and VW roadside assistance! We spoke to the engineers about the calls they respond to and how they fix some of the cars.
We will now be working hard on our project so we are ready to share our findings and ideas with Volkswagen in November. We look forward to sharing our projects with you too!
